Do you have a compliant website? If not, you could get sued. If that sounds unappealing (and ominous), you might want to make sure you or your webmaster whips your website into shape, especially before January 1, 2020. Keep reading to find out more.

A Compliant Website Takes Privacy and Accessibility Laws Into Consideration

The Americans With Disability Act (ADA) which continues to go through updating, now applies to websites for any company with 15 or more employees. Since we are a digital marketing company, we are mainly concerned about the website compliance of these laws. However, it may be possible that all electronic gadgets will be required to comply with these laws.

If the products you sell include electronic gadgets, you might want to do some research on your own. If you do not comply with all these laws, you might quickly find yourself in the position of Target, Home Depot and some other large corporations. Without warning, they were sued for website non-compliance. They lost and paid hefty damages.

Additionally, it is necessary for you to know about the California Consumer Privacy Act (CCPA.) To avoid being penalized, it is necessary to have a compliant website taking this privacy law into account. January 1, 2020 is when this law goes into effect. So, understand that you have only a short time to make a compliant website for your business.

Evenif your business is NOT in California, you still need to make your non-Californian website compliant to CCPA. Here’s what we are doing at our digital marketing company.

  1. We have been thoroughly reading through the latest laws that apply to website compliance. To the best of our knowledge we are doing what we can do to understand how to publish a compliant website for each of our websites.
  2. Our staff is slowly but steadily doing what is necessary to come into compliance with the ADA law and CCPA law. This is the same thing we did for the GDPR.
  3. We are investing enough time and resources to do what we must do to create a compliant website for each one that we have published. This means if we have to outsource some task, we are also doing that. Hiring experts might be one of the most cost-effective things you can do for your website, too.
  4. Simultaneously, we are offering services to do the same thing to our customers’ websites. Being customer-service focused, we love our customers and choose to be here for them.
  5. After we’ve done what we can do, we have an attorney review the content we’ve written. If we need to use technical experts, we are doing that, too.
  6. We’re making the edits as per our legal consultant’s advice. Then, we’re updating the websites.

What are the benefits of complying with the ADA and CCPA? There are many. Here are the main ones that come to mind.

  • We are avoiding getting surprise lawsuits
  • We are legally avoiding being slapped with government fines
  • We are protecting our company’s online reputation
  • We are helping our websites rank higher on search engines because Google rewards a compliant website
  • We are staying profitable by obeying the law
  • We are having a Happy New Year knowing we got the compliance completed by deadline!

Do you need help making your website compliant? Please feel free to contact us at office@bestdigitalmarketinghub.com.